skincare for kids & Tweens

There's a gap in kids skincare

8–13 year-olds want to take care of their skin

But today they’re choosing between:

• Adult formulations that damage their hormones
• Teen treatment brands with actives they don’t need
• Or baby formulas they’ve already outgrown

There was no brand built for developing skin and developing identity.

So we built Pipa for our kids and tweens, and for yours.

We formulate for biology and behavior, because early habits  with the right formulas set kids up for a future full of skin confidence, showing up just the way they are.

What makes kids' skin different

Kids' skin is still developing between ages 8 and 13. Adult skincare is often too harsh, too active, or solving problems kids don't have yet.

Tween skin is up to 30% thinner than adult skin, with a still-developing barrier that reacts strongly to the harsh actives found in most teen and adult products.

Starting simple and gentle early helps prevent irritation, breakouts, and bad habits later. Get it right during this window and you can prevent up to 80% of the skin issues most teens face.

Pipa is the only skincare line built specifically for this biology.

Created by a Mom-Esthetician

who couldn't find safe skincare for her own kids

Pipa was created by three Latina founders, led by Kristi, a working esthetician mom who couldn’t find safe, age-appropriate skincare for her own kids.

Not an influencer brand. Not a teen brand scaled down.

A brand built intentionally for tweens.

Every formula was developed with pediatricians, dermatologists, and endocrinologists. Every product was approved by Federica, Kristina's daughter and the original Pipa, because science gets you safe, but a real tween gets you consistent.

Clean Ingredients. No Exceptions.

Every Pipa product is free from the ingredients pediatric dermatologists warn against for developing skin: hormone disruptors, parabens, sulfates, AHAs and BHAs, retinol, vitamin C, artificial fragrance, and gluten.

No adult actives in smaller packaging. No compromises because "kids won't notice."

Every formula is clinically tested by Eurofins and dermatologist-tested and pediatrician-approved for ages 8–13, so parents can feel confident about every single ingredient that touches their child's skin.